Introduction
RootX, powered by rootlogitech.com ("we," "our," or "us"), is committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our agricultural IoT platform, mobile applications, web services, and related products (collectively, the "Services").
We understand that agricultural data is sensitive and valuable to your operations. This policy outlines our commitment to transparency, data protection, and your rights regarding your information.
Information We Collect
Personal Information
We may collect personal information that you voluntarily provide to us, including:
- Contact Information: Name, email address, phone number, mailing address
- Account Information: Username, password, account preferences
- Business Information: Company name, farm details, operational information
- Payment Information: Billing address, payment method details (processed securely through third-party payment processors)
- Communication Data: Messages, support requests, feedback, and correspondence
Agricultural and Operational Data
Through our IoT sensors and platform, we collect:
- Environmental Data: Soil moisture, temperature, humidity, pH levels, light intensity
- Crop Data: Growth patterns, health indicators, yield information
- Equipment Data: Irrigation system status, lighting controls, ventilation settings
- Automation Data: Automated actions, system responses, control commands
- Location Data: GPS coordinates of sensors and equipment (when applicable)
Technical Information
We automatically collect certain technical information, including:
- Device Information: Hardware model, operating system, unique device identifiers
- Usage Data: Application usage patterns, feature utilization, session duration
- Log Data: IP addresses, browser type, access times, pages viewed
- Performance Data: System performance metrics, error reports, diagnostic information
How We Use Your Information
We use the collected information for the following purposes:
Service Provision
- Operate and maintain the RootX platform and services
- Process transactions and manage your account
- Provide customer support and technical assistance
- Deliver notifications, alerts, and system updates
Agricultural Insights and Analytics
- Generate crop health reports and yield predictions
- Provide environmental monitoring and recommendations
- Optimize irrigation, lighting, and climate control systems
- Develop predictive models for agricultural planning
Information Sharing and Disclosure
We do not sell, trade, or rent your personal information to third parties. We may share your information in the following limited circumstances:
Service Providers
We may share information with trusted third-party service providers who assist us in cloud hosting, payment processing, customer support, analytics, and marketing services. All service providers are contractually bound to protect your information.
Legal Requirements
We may disclose information when required by law or to comply with legal processes, protect our rights, investigate potential violations, or prevent fraud.
Data Security
We implement comprehensive security measures to protect your information:
Technical Safeguards
- End-to-end encryption for data transmission
- Advanced encryption standards (AES-256) for data storage
- Secure authentication protocols and access controls
- Regular security audits and vulnerability assessments
Physical Security
- Secure data centers with restricted access
- Environmental controls and monitoring
- Backup and disaster recovery procedures
Your Rights and Choices
You have the following rights regarding your personal information:
Access and Portability
- Request access to your personal information
- Obtain a copy of your data in a portable format
- Review how your information is being used
Correction and Updates
- Correct inaccurate or incomplete information
- Update your account and profile information
- Modify your communication preferences
Deletion and Restriction
- Request deletion of your personal information
- Restrict processing of your data
- Object to certain uses of your information
Regional Privacy Rights
European Union (GDPR)
If you are located in the EU, you have additional rights under the General Data Protection Regulation, including the right to data portability, right to be forgotten, and right to lodge complaints with supervisory authorities.
California (CCPA)
California residents have specific rights under the California Consumer Privacy Act, including the right to know about personal information collection, right to delete personal information, and right to opt-out of sale of personal information.
Contact Information
If you have questions, concerns, or requests regarding this privacy policy or our data practices, please contact us:
Privacy Officer
RootX - rootlogitech.com
6 Hazeldean Road
Addington, Christchurch 8024
New Zealand
Email: privacy@rootlogitech.com
Phone: +64 3 123 4567
Data Protection Officer: dpo@rootlogitech.com
Changes to This Privacy Policy
We may update this privacy policy periodically to reflect changes in our practices, technology, or legal requirements. We will notify you of material changes through email notifications, prominent notices on our platform, or in-app notifications. Your continued use of our services after such changes constitutes acceptance of the updated policy.
Conclusion
At RootX, we are committed to maintaining the highest standards of data protection and privacy. We believe that transparency and user control are fundamental to building trust in agricultural technology. This privacy policy reflects our dedication to protecting your information while enabling innovative solutions for modern agriculture.
We encourage you to review this policy regularly and contact us with any questions or concerns. Together, we can ensure that agricultural technology advances in a way that respects and protects your privacy rights.